Vietnam SEO services: +84917 212 969
Learn more about our content marketing strategy !
App store optimisation
Our experts will make sure your app is easily found in search results and delivering great results.
Our approach to SEO
SEO is well known for being a fast-moving and competitive industry. Many of your competitors will have already invested in an SEO agency or in-house experts to rival you in search engines.
But what gives you the edge over them? This is where our talented team of strategic SEO consultants shine brightest. With years of industry experience, we can help you navigate the increasingly complex and highly competitive search landscape.
SEO Content strategy
Content is king in the land of Search Engine Optimisation. Digital Launch has an extended knowledge on how content should be delivered.
From written content of blog posts, web pages and social media posts to photography and SEO photo editing for speed and SEO.
Our content guidelines will also make it easy for you or your staff to follow our lead if you have your own content writers/providers.
SEO website analytics
So how do you rank and how do we show progress? The truth lies in the numbers and we will provide you with just that.
Before we start you will receive a Baseline report where you can see all the current rankings on relevant keywords. Then we work our magic an every month provide you an extensive report of our progress and increase in visibility.
Our report will display the visibility rate in total, rankings per keyword but also rankings of your competitors and how they are doing.
As you may know as the newest update from Google, Google will highlight search results that have a great page experience?
It means if Google sees your website users have a poor experience on your pages, measured by a new set of metrics called Core Web Vitals, Google may not rank those pages as high as they used to be.
This update is called the Google Page Experience update and Google has just announced in April 2021 that the page experience signals in ranking won’t start until mid-June 2021 and won’t be fully rolled out until the end of August.
The new page experience signals combine Core Web Vitals with the existing search signals including mobile-friendly updates, safe-browsing penalty, HTTPS-ranking boost, and intrusive interstitial guidelines while refining metrics around speed and usability.
SEO is a fast-changing game and it is a lot of work you need to do for Google updates, we know. But be ready and be ahead of your competitors or you will leave behind.
At Digital Launch, our team is well-balanced between SEO specialists, UX UI designers, and also expert web designers. By saying that we make sure that your website is always updated according to the latest update from Google Search Engine.
What does an SEO company do? Do I even need SEO services? We answer these questions and more in this detailed guide.
As an Organic Team Lead here at Vietnam SEO, I’ve worked in the SEO field for a while.
While some things in the digital marketing industry change rapidly (Google algorithms, consumer expectations, digital technology), one thing sure hasn’t—when I tell a business owner (or a friend, or a family member) that I work in SEO, I get the same two questions I’ve been getting since I began my career:
What Does an SEO Agency Do? A Lot, Actually.
First, let’s clarify what SEO even is. SEO stands for search engine optimization, which is the process of increasing a web page’s search rankings in order to increase online visibility.
Here’s why hiring a legit SEO agency is so important to any business: 93 percent of online experiences begin with a search engine, and 47 percent of people click on one of the first three listings.
Now, I say a “legit” SEO agency because in the online world there are two general types of SEO: black-hat SEO and white-hat SEO.
White-hat SEO gains search rankings based on actual hard work and data. Black-hat SEO involves shady methods that can get you to the top, but not for long—and these tactics are usually damaging to your long-term presence (more on that later).
What goes into white-hat SEO? Well, there are more than 200 factors that go into what makes a page rank high on the search results page, but the ones that matter the most (and the ones white-hat SEO revolves around) are:
Whether or not your website is secure (HTTPS vs. HTTP)
Whether or not your website is mobile-friendly
How fast web pages load on your site
Whether a web page has the correct schema markup (type of website code)
The quality of your web pages’ content
The length of your web pages’ content
Presence of social signals that point back to your website
Presence of quality backlinks that point back to your website
Whether or not you have optimized images on your web pages
The search intent of the user
How do we influence all these factors? Strategically.
WebSITE STRUCTURE ANALYSIS
While Google and the other major search engines (who don’t really deserve mention, though I know Bing is trying really hard) stress that they want you to design your sites for users rather than search engines, let’s face it – it needs to be structured properly for the engines to read if you ever want to get those users. Things our web team looks for include:
HTTP or HTTPS – The “s” at the end of HTTPS means your website is secure. You need a secured site even if you don’t take credit card payments online because Google gives secure websites preference in the search results.
Analytics setup – We look for existing analytics tracking, and if there is none, we install it so we can better track where your leads and sales are coming from. This helps provide the most meaningful results for you.
Robots.txt – This is the file that is used to prevent search engine crawlers from crawling and indexing pages on your website that you want hidden from public view.
Site errors – These send signals to search engines that your site is not trustworthy and thus not worthy of being a premium listing spot. Common errors include 4XX errors, duplicate page content, duplicate title tags, missing title tags, and crawlers blocked by Robots.txt.
Indexed status – Indexed pages have been found by search crawlers (like the spiders for Google) and deemed to have enough quality for relevant search phrases. Indexed pages will show up in search results and can drive organic traffic to your site.
Sitemap – Your XML sitemap is a list of all the pages on a website that you want a search engine to index (not to be confused with the robots.txt which tells a search engine which pages not to index).
Page speed – User experience is important for search engines – they know that users are impatient. This is why site speed if a factor in how well your website ranks.
Meta elements – Duplicate title tags, meta descriptions, and site content can all negatively impact your site’s search engine rankings and click-through rate. Ensuring your meta elements are optimized will better your chances of being found on the SERPs.
Conversion rates – we look for bottlenecks in the user experience and content that might be throttling leads. For example, we will A:B test different contact forms or links to find out which ones work the best for your company.
Ultimately, your website content is the most important thing you can have—it’s what will attract visitors and convert them to leads. So once we get an idea of the content you already have, it will help us decide how to structure our plans for your website moving forward.
How Do I Find the Best SEO Company for My Needs?
We also perform a keyword analysis to find the best opportunities to rank higher and connect with more customers.
Much of your SEO success takes place off your website, on review sites, industry blogs, online directories, and more.
The good part about that is that if you’re really popular online or have lots of stellar reviews from past customers, it’s easy to rank really well for your treasured keywords. The bad part of that is most small companies aren’t that popular and many may have more negative reviews than positive, no matter how good their services are.
OPTIMIZING CODE AND SITE STRUCTURE:
Sometimes your site code and structure is in a good place and only needs a few minor tweaks. (Let’s be real—there’s ALWAYS something else you can be doing to outperform your local competitors.) When the SEO team at Vietnam SEO optimizes your site code and structure, you can rest assured knowing you have experts handling the job. But more importantly, we will:
When it comes to maintaining your website, it’s not a one and done job. You don’t just create landing pages, put them live, and that’s that.
In order to consistently drive organic traffic to your website, you need to constantly be creating new content AND optimizing existing pages on your website. The SEO team at Vietnam SEO will:
Remove or rewrite duplicate content
Place keywords in your page titles to help Google rank your pages
Add well written, keyword rich copy to underperforming landing pages
Create new landing pages to draw in other visitors
Add images, format text, and change colors to move more visitors to convert
OPTIMIZING OFF-PAGE FACTORS
Your off-site presence is just as important as your on-site factors—which is why we will work to:
Use local SEO tactics to improve your position in the search results for local terms
Find directory listings of your business online, verify them, and update them to make sure they contain accurate information
Seek out new, valuable directories to add your site to
Submit press releases about new services your company is offering and other newsworthy items we come across
Discover noncompetitive blogs in industries similar to yours for whom we can write guest posts in exchange for links
Search engine optimization is more than just making these changes to your website. What’s the point of making changes if you don’t analyze the data. At Vietnam SEO, we track, test, tweak, repeat! #TTTR That’s our motto, and we’re sticking to it. Throughout this process we will:
Monitor rankings, traffic, and conversions on a daily, weekly, or monthly basis
Use the data we’ve gathered to determine which of the above items will help your site the most
Good question. An SEO partnership is long-term, so you need to be sure of who you’re picking. Remember those black-hat techniques I mentioned at the top of this article? You’re going to want to avoid those.
Not all SEO companies or content marketing firms live up to their promises of more traffic, better rankings (Note: rankings aren’t the real measure of success), and more leads. Avoid any SEO company that promises anything like the following:
Search engine submissions
X amount of backlinks
Any sort of ROI projections
If you want promises like that, you can find them—but you’ll regret it later when the results aren’t what you signed up for.
Signs of Black-Hat SEO
A red flag should go up anytime an SEO expert makes certain claims or promises about results in X amount of time. The SEOs that give our industry a bad name are famed for what we call “churn and burn” practices, which often involve gaming rankings by:
Buying a ton of links from random, crappy websites
Using a computer program to generate hundreds of pages of garbage
Using duplicate or scraped content
Submitting fake press releases in order to spam links
I won’t say these things don’t work, because in some cases they do. The problem is they’re locked in a never-ending cat and mouse game as Google slowly shuts them down, one by one.
If you haven’t used black-hat SEO tactics on your site, don’t start. But if you have, we recommend working with a trustworthy SEO company that can help clean up your website. Don’t risk the chance of getting a Google penalty.
A word of advice—do not do business with anyone that insists on retaining copyrights to any and all meta data they create, edit, or analyze for you.
If they retain or have this right assigned to them, they can legally bar you from using it, or totally strip your site should you choose to leave them for another company. With Vietnam SEO, everything we work on throughout our relationship is yours now, and yours forever.
What to Ask Any SEO Company Before Hiring Them
Before you hire anyone, make sure you look at SEO company reviews. If numerous people have had issues with a vendor, there’s something going on. Ask up-front for examples of reviews and case studies that prove success. You should also additionally ask the following questions:
What’s in my current contract? Re-read the contract. What does it include? When does it end?
What’s the process if I cancel? Sometimes you won’t gain access to your website or you’re tied into a contract you didn’t know had an end date.
How will we communicate and how often? Set expectations early, otherwise you’re setting yourself up for disappointment.
Do I have full access to my site and Analytics/Adwords accounts? It’s helpful to know who has FTP access, CMS access, Analytics access, and AdWords access.
Will I own my website? Many SEO companies have website ownership clauses built into their contracts. For example, some will build “free” websites, but if you leave your contract early you lose all rights to it (We, of course, don’t do this. When you buy a website from us, it’s yours from day one).
Do you provide guarantees? A good SEO company doesn’t. Because of all the moving parts and because each website is different, it’s impossible to guarantee results. If you talk to a company that does, you need to back away as quickly as possible!
Have you done work like this for companies similar to mine? This is crucial. Different industries have different nuances and SEO requirements, which means you need to find an SEO provider that knows your specific industry backward and forwards.
What contracts and options are available? How do I determine the right budget? It depends on your starting point, goals, competitive landscape, and internal capabilities. No one size fits all—there are no cookie cutter solutions, at least not from the best companies.
What are all your fees and payment options? Be sure you know every single aspect of how you’re going to pay for what SEO costs. Otherwise, you might have work withheld because you “didn’t pay.”
Work with Our SEO Company to Grow Your Business
So if you’re trying to choose the best SEO company (or best local SEO company), you have to ask yourself—how do I want to appear on the web? Do I want people to think of my company as a scam because my marketing people are a scam? Or do I want my site to be a reflection of my business? If you’re interested in the latter, contact us and our SEO experts today.
Best SEO Services in Singapore by Stridec
Stridec is a proven SEO agency that have helped many recognised brands and major corporations, as well as small and medium-sized businesses, achieve stellar SEO performance to drive their growth objectives, bringing them more traffic, customers and revenue in the process. Our team of Singapore SEO experts and consultants have years of experience with business SEO service and know exactly what works and what doesn't, so that you can get the SEO results that you desire in the shortest time possible.
If you're in need of a credible and results-oriented Singapore SEO agency to bring your online presence to the next level, Stridec is the right SEO partner for you. Talk to us today.
Why is SEO important for your business
Of all the digital marketing activities that you can pursue for the growth of your business, SEO is the only one that delivers long-term return on investment (ROI), as it is the only instrument that increases the authority of your brand and market value for your asset (i.e. your website) over time.
And the best part is:
The value increases over time, so the more sustained your commitment to SEO, the better your results in the long run.
SEO gives your business credibility
It has become a societal norm in today's world that whenever someone needs a product or service, the first action would be to "Google for it".
The cool thing about being visible to users whenever they search for a product or service related to your business and your website shows up among the first few search results, your brand is instantly recognised as an authority in your industry or field of expertise.
This association immediately makes you and your business more credible and trustworthy than other competitors, even if they are more established than you.
Such a perception cannot be forced or faked, and can only be earned through a disciplined SEO process to get your website onto the first page of Google search.
Now, imagine that the top search results related to your trade are all throwing up your competitors' websites, and grabbing the lion's share of all the search traffic. How would that make you feel?
If you don't want to lose any more search traffic and potential customers to others, take action on performing SEO for your business now.
SEO lets you achieve more with your money
However, with cost-per-click (CPC) constantly on the rise, you'll end up having to pay more and more to sustain and meet your lead generation or customer acquisition objectives.
Read more: Vietnam SEO services
Please don’t fall prey to them either.
Nowhere in the rule books of SEO has anyone mentioned that the higher the pricing you pay, the more quality you get.
That is a myth that has been around in the industry for too long.
According to our analysis, we found that the average monthly SEO spending of businesses in the US is steadily increasing, and so are the SEO plans and pricing offered by native SEO agencies.
So what’s the alternative?
I would say choose affordable SEO Services for your small businesses after considering the merits of the agency.
We will discuss finding the merits in the next section. But before that, what’s this concept of Affordable SEO Services.
Why do you need SEO service for Small /Startup Businesses
By choosing an affordable SEO service for your small business, you can:
1. Save almost 50% of your spending
2. Get all benefits of SEO best practices
It’s as simple as that.
The best example that I have for you is VIET SEO Ventures.
We are an VIET SEO agency offering bespoke SEO solutions for small businesses.
Our aim is to help businesses like your’s rank on Google without worrying about their marketing budget.
Here is the thing:
You don’t need tons of backlinks and hundreds of pages to rank higher on search.
For small businesses, the traffic is secondary, but the quality of people who visit the site is the most critical factor.
The reason being, they are the ones who determine your ROI.
We implement the right SEO strategies for you.
This means we don’t implement everything found in the glossary of SEO.
Because you don’t need most of it.
We are not a yet-another-agency that makes you show up with the Visa card every other month.
You might be thinking:
“This doesn’t mean that we skip critical steps to keep the pricing affordable.”
We underVIET SEOd your business requirements first.
This helps us to come up with a tailored strategy to rank you higher on SERP.
Do you know that small businesses with an interest in ranking only for a particular location need only a Local SEO strategy to rank higher?
Most agencies try to ignore this aspect because there is a lot of money in implementing national and international SEO strategies.
It takes a while for small businesses to underVIET SEOd that their hard-earned money was being spent on things that added little value to the business.
Why would a real estate business owner based in DC want his backlink to be placed on a site in India?
At VIET SEO, there is a separate SEO strategy that we use for each business.
That’s why we have listed SEO services specifically for industries.
Types of Affordable SEO Services for Small Businesses and Startups
On-Page SEO Services
On-Page SEO services include optimization of a slew of on-page factors on your website.
This includes the meta title, meta description, URL, and images.
Google and other search engines have confirmed that on-page factors are key ranking factors for its algorithms.
Please read our blog about On-Page optimization techniques to know more about the strategies used by top SEO agencies, including VIET SEO Ventures, to optimize websites.
Major factors involved in On-Page SEO:
Link Building Services
Links are one of the most important ranking factors for Google.
However, a wrong link building strategy can ruin all your SEO efforts.
This is why you should make sure that the link building practices followed by the agency that you have selected follow the guidelines set by Google.
At VIET SEO Ventures, we deploy the real blogger outreach strategy, which is 100% White Hat way of contextual backlink building.
Some small business SEO companies might approach you to build PBN links for a cheap price.
Signing up with such low-cost SEO services for your small business can do permanent harm to your website as PBNs, Link Farms, and Blog Commenting are strategies of the past.
Google now considers these link building strategies as spammy practices.
Indulging in such Blackhat activities can lead to permanent removal of the website from Google search.
It’s recommended to check the credentials of the business SEO service provider to avoid such untoward circumVIET SEOces.
Major factors involved in Off-page SEO (Link Building)
Setting up a link building strategy
Manual Blogger Outreach
Broken Link Reclamation
Disavow Spammy Backlinks
Technical SEO Services
Think of a scenario wherein your website has high-quality content and backlinks, pointing to a page that cannot be indexed by Google.
Such cases are not uncommon among small business websites.
By opting in for technical SEO services, you can fix the crawlability and indexability issues with your website.
Technical SEO issues can make a huge impact on whether your business website will rank on Google or get pushed into the inner pages.
The page load speed, the crawl budget, and the .htaccess file are elements that have to be optimized to ensure your rank on Google.
Check out our blog on technical SEO to know more about its importance in ranking your small business website.
Major factors involved in Technical SEO
Page Speed Optimization
Fixing 4xx and 3xx Errors
Log File Analysis
Local SEO Services
Search engines, including Google, now focusing more on local search results to help the users get the best results for their query.
Due to this optimizing your small business website for local search is of utmost importance.
Getting enlisted in Google My Business with proper NAP and other local SEO optimization practices have to be put in place to ensure your business gets featured for the local search queries entered by the target audience.
To do all the optimization mentioned above requires a higher level of expertise.
Since you are a small business owner, investing in hiring in-house resources cannot get you the ROI.
This is why you have to filter out the best affordable SEO services for fulfilling these local SEO requirements.
Major factors involved in Technical SEO
Local SEO Strategy for Links and On-Page Content
Google My Business Listing
Content Writing Services
Getting the best content on your website remains critical as search engines have reiterated that only content that satisfies the user intent will rank higher.
Small businesses have to get their website content written by experts who know about the local culture and the thought process of the people you are targeting.
This is why native content writers are employed here at VIET SEO Ventures to get you the best content that speaks directly to your target audience.
We provide different options for our users to choose the level of the writer’s expertise.
This doesn’t mean that some of our writers are bad.
We have identified niche experts who have already earned credibility by publishing articles on websites like Forbes and Healthline, and naturally, they come at a premium cost.
One of the main advantages of SEO companies that offer Affordable SEO Services is that small businesses can choose what services they need and allocate a specific budget to it.
This gives the marketers and executives visibility on where their money is getting invested.
Many times, a small business may not require a premium SEO service as the target keyword could be associated with a niche group of people from a specific location.
A basic local SEO package might do the work.
Unfortunately, SEO agencies who approach potential small businesses try to rope them around the most premium package to the increased revenue share.
Here are some of the key findings:
Comparing the 500 top SEO agencies across the US, we found that SEO client is billed an average $100/hour to $200/hour depending on the SEO task entrusted.
Small and medium businesses in the US spend $1,000 to $2,000 every month for search engine optimization services
It may be overwhelming for small business as there are no fixed SEO pricing packages or guides that SEO agencies in the US follow.
However, since you are well aware of the end goals of running an SEO campaign, you can set a clear roadmap for your SEO agency to achieve specific goals.
Small business owners can also ask them to follow the same roadmap for both on-page SEO and off-page SEO.
On the other hand, there are SEO agencies in Asia and especially in India, that offer low-cost SEO plans for small businesses.
However, these companies cannot promise quality, and keeping a tab of their SEO efforts may be difficult.
What you need is a balance of quality and affordability.
Affordable SEO services for small businesses should not focus on your search engine ranking alone but also think of how they can help your business grow.
If the agency doesn’t take an interest in learning how your business works, consider getting another service provider.
It is difficult for any SEO agency to help you grow if they don’t know your customers, business goals, and other existing marketing efforts.
You can get more insight on how to hire an SEO agency or a specialist in the video below.
Benefits of Starting an SEO Campaign With Affordable SEO Company
Affordable SEO Plans for small businesses
Technical and research phase completed by SEO specialists and SEO experts in India
SEO Content is written and proofread by native content writers and editors
24×7 Live Support
White Label Solutions for SEO Agencies
Since an VIET SEO agency, like VIET SEO Ventures, has a presence both in the US and India, they share the workload among experts located in both countries.